Author Archive for Mike Butcher

It’s been a while

I hate blog posts saying sorry for not updating here for a while, but…. sorry for not updating here for a while. I have been busy trying to crank up TechCrunch UK since the re-launch and doing some glamourous-sounding (but hard-working I might add) trips to events abroad, including Web 2 Expo Berlin and Les Web 3 in Paris.

And on that note, the fruits of my efforts appear to be paying off. TechCrunch UK is now among the top 20 blogs in Europe:

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And I was also recently granted an interview with the [geek world] famous Robert Scoble, reproduced below.

The New New Newspaper

As I was reading the free daily Metro on a train the other day I was daydreaming about a different kind of newspaper but similar in form to the Metro. Instead of giving me a brief run-down of the news which lasted 20 mins, my “New Metro” would have similar stories, but also print lots of URLs so I could go and find out more information. And I don’t mean URLs which pointed to the paper’s web site. I mean real links to both the paper online and other reading. The Guardian’s printed Technology Section is already doing this a lot (using TinyURL.com)and it really helps the experience.

But what my idea about a New Metro also suggested to me was that this, ultimately, would be a newspaper in reverse. Instead of printing stories on paper and having further material to view online, my New Metro would actually be the online product slowed down and freeze-framed for print. Because the chances are I would have seen a few of the stories online already – but I’d still consume plenty more in print because it’s a different medium. I can see a time when a device like the iPhone will just replace most of my currently printed reading, but a ‘freeze-framed’ print version could still offer me more in terms of quick scanning and… well, just a different, more tactile experience. It would probably be a smaller paper and different in terms of story selection, but there would be no reason for print to die out. It would just adapt. (In fact in the early 1990s I wrote about a Guardian project to have an A4 newspaper printed by your home printer, along these lines).

I was reminded of this daydream today as I caught up on the battle currently raging between the Guardian’s Roy Greenslade and the National Union of Journalists (I came to it via MessyMedia). Greenslade argues here and here that the NUJ now stands in the way of journalists taking up their digital tools and running with them. He says the survival of an organised media and journalistic business depends on the Union coming to terms with the fact that newspapers must now invest in online and get journalists to keep the web site updated every day including weekends – you name it. If they don’t then other players who aren’t tied down by lots of rules and regulations will just do it, and win the audience and the advertising.

It seems particularly appropriate to read and blog about this subject now since, in the last week or so I have felt like hell due a heavy cold, but still kept posting to TechCrunch UK, even breaking the odd exclusive and even (horror!) posting on the weekend and at night. If it was that sort of blog I might have uploaded photos and video too. I even went to Barcelona and back this week, using WiFi at the airports and hotel to keep the blog going. I know that is a no-brainer for the average blogger but it’s a world away from the average journalist, who has to wait to submit copy when other people are in the office to edit it.

Maybe I’m odd. Maybe I do it because I am passionate about the subject. Maybe also I could take advantage of the flexibility of a blog to post, especially this last two weeks, when I felt physically up to it, not when I was ‘in the office’. To me, ‘the office’ is when I am online, so the office is the nearest WiFi, regardless of where I am physically. But I am still, at heart, a journalist/blogger/storyteller/whatever who gets a kick out of the scent of a good story. So in that respect the same rules would apply to a journo on a local paper who felt like cracking out a story in the middle of the night rather than waiting for ‘the office’ to open in the morning.

Facebook’s new keyword ad system

Facebook has quietly launched a keyword advertising system to rival Google’s AdSense. Disguised as a simple upgrade to Flyers, its system for selling cheap ads on a self-service basis, the new system charges per click and lets advertisers target by city, gender, age, relationship status, employer, educational level, political views, and keywords. Facebook has the data, generated by its users and the new system will have “detailed reporting”.

House style killing US newspapers?

When I wrote for a US-owned magazine (The Industry Standard), the house style on almost any story, for example about a company closing, was like this: “John Smith looked at his watch. As the seconds slowly passed, he knew it was time to step up to the plate and tell the board what was going to happen in the next six months. But something stopped him… yada yada.”

This was totally different to the British style which was basically: “CEO John Smith today told employees they would be out of a job inside 6 months.” Now I notice a great letter to The Washington Post, which basically suggests that in the age of the Internet, mobile phones and a plethora of digital media we now no longer have time to sit down and read what in journalism we call a ‘drop intro’. To quote:

“Newspaper circulation in the United States has been sliding for about 20 years. I have an idea that might help these papers get back on track. If the average paper has about 200 stories and the average reader has about 20 minutes to read it, he can spend only about six seconds on each story. But stories are often written in the meandering style of William Faulkner. If the headline reads, “Bridge Set to Close Down for Repairs” the story might begin with: “Bob Wilson gazed down at his empty coffee cup and listened to the patter of rain falling gently against his window pane.” Then, after reading about two paragraphs of fluff like this, the reader is told to “See BRIDGE, C21, Col. 1″ to learn when the bridge will be closed. We clearly need a newspaper digest that will get to the point more quickly. I’m sure that it would be a huge hit for any publisher smart enough to offer it.”

There’s no doubt that blogs now offer that fast filter, which is perhaps why they took off so well in the US – where readers became tired of the Faulkner style, and have not been so dramatically big in the UK, where…. ahem… the media tends to get to the point a lot faster. As in the The Sun’s “Gotcha”…. I rest my case…

Is The Standard coming back?

Comingback

The Industry Standard, my former magazine, appears to be considering re-launching. Its six years since the death of the “newsmagazine of the Internet Economy�, but at least it left a good looking corpse. Many people still respect the kind of in-depth investigate coverage it brought to the Internet industry.

Quite why owners IDG are considering bringing it back is beyond me. Time-Warner pulled the plug on Business 2.0, a similar title, only last week.

A web-only format is more likely than a print magazine. And since blogs are now ‘the thing’, it would be odd not to incorporate those., We’ll see….

Digital design event

If you are interested in current digital technology and creativity developments, or have something to contribute about the importance of good design principles in interactive media, then check out iDesign: design for life on September 18th, at London’s Southbank Centre, Purcell Room as part of this year’s London Design Festival. There’ll be an exhibition and debates to examine the impact of digital interactive media on all of our daily lives, and how our collective digital future will pan out. Tickets can be bought here.

Standard coming back?

Comingback

The Industry Standard, my former magazine, appears to be considering re-launching. Its six years since the death of the “newsmagazine of the Internet Economy”, but at least it left a good looking corpse. Many people still respect the kind of in-depth investigate coverage it brought to the Internet industry.

Quite why owners IDG are considering bringing it back is beyond me. Time-Warner pulled the plug on Business 2.0, a similar title, only last week.

A web-only format is more likely than a print magazine. And since blogs are now ‘the thing’, it would be odd not to incorporate those., We’ll see….

New-ish pastures

You may have picked this up elsewhere, but here’s a brief announcement for mbites readers. I am the new Editor of TechCrunch UK & Ireland. Some may know that I helped launch the site for the first time late last year. I also resigned after what I perceived at the time to be unnecessary editorial interference from the US site in a UK editorial issue. It’s hard to explain it all now, but all I can say is, hell, you had to be there…

However, after a long “time out” I am back again and happy to say that TechCrunch has decided to show its firm commitment to this market and to editorial independence. For my part, it’s great to be editing the site and I want people to be re-assured that TechCrunch UK & Ireland is here to stay.

The other sites I have been working on recently – including mbites.com – remain personal projects, but I will do all my ‘news breaking’ and heavy blogging about the Web 2.0, tech and startups business on TechCrunchUKI. I’ll also be contributing to TechCrunch US.

To contact me:

Email: mike [at] mbites dot com

Mobile: +44 77 2029 1095

Skype: mikegbutcher

More info on me: http://mbites.com/contact

My talk at PSFK London

Last May, at the PSFK Conference London 2007 I gave a talk on how media owners are on a race for survival against technology companies that put the power to publish in the hands of the ‘audience.’ Here it is, including my embarrassing stall half way through where I need to go get some water:

Video thumbnail. Click to play
Click To Play

PSFK are running some much better speakers than I at the PSFK Conference Los Angeles on September 18 2007 in West Hollywood – www.psfk.com/psfk-conference-los-angeles so check it out if you can.

This week I am mostly at…

I HATE blog posts that apologise for the lack of updates. Like, who cares?! Either blog or don’t blog. Just don’t apologise. However, I do find that these days I update my Twitter microblog more than this blog! And I have been working on other stuff other than blogging lately. And thinking. However, I will be writing about the Brunch Bites event last week soon. This week I have been working with Seedcamp to help young Web 2.0 and Mobile 2.0 startups get off the ground and doing a lot of writing to profile the startups involved. It’s been a fascinating experience. I’ll publish more info later…