Category Archives: MediaBites

Facebook’s new keyword ad system

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Share this post Facebook has quietly launched a keyword advertising system to rival Google’s AdSense. Disguised as a simple upgrade to Flyers, its system for selling cheap ads on a self-service basis, the new system charges per click and lets … Continue reading

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Is The Standard coming back?

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Share this post The Industry Standard, my former magazine, appears to be considering re-launching. Its six years since the death of the “newsmagazine of the Internet Economyâ€?, but at least it left a good looking corpse. Many people still respect … Continue reading

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Notes from Edinburgh TV Unfestival 2007

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Share this post On the weekend I went to the TV Unfestival, an “unconference” about TV, which is a sort of Fringe even to the Media Guardian TV Festival. Although the event was typical of a tech/geek gathering in the … Continue reading

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Edinburgh TV Un-Festival 2007

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Share this post Coverage of this year’s Edinburgh TV Un-Festival 2007 and the Media Guardian International TV Festival will appear across both tbites.com and – where the topic is on digital media – mediabites.com. Stay tuned…

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Virtual worlds open for marketing

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Share this post Brands buying advertising space inside virtual worlds are free to do so in the UK, since the Advertising Standards Authority state that only ads in the 'public realm' – for example, those placed on a virtual billboard … Continue reading

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Facebook still running ads on racist groups

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Share this post Adverts continue to appear beside far-right and racist groups on Facebook despite major advertisers pulling their campaigns following revelations that their brands were appearing alongside such groups. First Direct, Vodafone, Virgin Media, Halifax, AA, and Prudential have … Continue reading

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Facebook on track to overtake MySpace

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Share this post A Comscore survey of global visitors age 15 and older highlights how Facebook has grown by 270% in the last year, which would put it on track to being larger than MySpace by the end of this … Continue reading

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Facebook doubles ad rates inside four months

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Share this post Since February, Facebook has doubled its ad rates for sponsored groups from $150,000 to $300,000 in the US, reports ValleyWag which has obtained Facebook's PowerPoint rate-card deck. Facebook now says it's the top photo site. The minimum … Continue reading

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Three signs Aardman for ad-supported videos

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Share this post UK mobile network Three has signed Aardman Animations, creators of the Wallace and Gromit series of animations, to supply video “snack” content. Has the Aardman’s ‘Angry Kid’ series of video shorts which are paid downloads, but this … Continue reading

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Newser launches human-edited news engine

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Share this post Newser is a news search engine finessed by human editors. The site has been launched by Patrick Spain, the CEO of Highbeam (cofounder and former CEO of Hoover’s) and journalist Michael Wolff. The mission of the site: … Continue reading

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