Category Archives: Social Media
Facebook’s new keyword ad system
Facebook has quietly launched a keyword advertising system to rival Google’s AdSense. Disguised as a simple upgrade to Flyers, its system for selling cheap ads on a self-service basis, the new system charges per click and lets advertisers target by … Continue reading
Facebook still running ads on racist groups
Adverts continue to appear beside far-right and racist groups on Facebook despite major advertisers pulling their campaigns following revelations that their brands were appearing alongside such groups. First Direct, Vodafone, Virgin Media, Halifax, AA, and Prudential have already pulled their … Continue reading
Facebook on track to overtake MySpace
A Comscore survey of global visitors age 15 and older highlights how Facebook has grown by 270% in the last year, which would put it on track to being larger than MySpace by the end of this year. In North … Continue reading
Facebook doubles ad rates inside four months
Since February, Facebook has doubled its ad rates for sponsored groups from $150,000 to $300,000 in the US, reports ValleyWag which has obtained Facebook’s PowerPoint rate-card deck. Facebook now says it’s the top photo site. The minimum sponsorship remains $50,000, … Continue reading
Facebook doubles ad rates inside four months
Since February, Facebook has doubled its ad rates for sponsored groups from $150,000 to $300,000 in the US, reports ValleyWag which has obtained Facebook's PowerPoint rate-card deck. Facebook now says it's the top photo site. The minimum sponsorship remains $50,000, … Continue reading
King of Shave preps Facebook app
King of Shaves, the shaving brand and e-commerce site, is planning to release a Facebook application in what could be the first ever brand marketing use of the social networking site in this manner. Word leaked out via Twitter and … Continue reading
Match.com launches mobile service
Dating site Match.com is to launch a mobile web and text service for mobile phones in the UK, US and Canada, expanding out to a further nine countries by the end of the year. Subscribers will be able to search … Continue reading
Facebook is the new AOL
ValleyWag today runs an interesting insider piece from a startup developing Facebook applications. Until recently FB members could invite all their friends to an app. creating massive viral adoption. Hence why some apps like Top Friends by Slide ended up … Continue reading
NewsFlash: Social network users are unfaithful
It’s all very well for Facebook to be smug about it’s new found success but a new report suggests that the latest vogue for social networking is built on the same shaky ground as any other site on the Net … Continue reading
CBS buys Last.fm for $280m, plans more ads
As hinted at back in February, Last.fm has been trawling around looking for a buyer and today it found its harbour in the form of a US media giant. The ‘social music’ site has been bought by CBS Corporation for … Continue reading